Anna Eriksson Skarin had an idea to create a publication that would be both a presentation of a company and an example of Anna’s unique way to approach storytelling. I suggested the framework of a magazine to let both aspects shine.
The idea to merge a company presentation and Anna’s superior way to approach storytelling was exciting. I felt that a magazine layout and digital print would be a good option, both for making the different stories come alive and keeping it within a reasonable budget.
Another aspect was to break free from the standard ways in corporate material, because there is nothing “standard” about the founders of YESBox Talent Kicki Molin and Gita Bolt.
The end result – a 16 page magazine that covers the story behind the company. You can have a peak inside the magazine here: YESBox Talent | JooMag.
Work with me
In need of carefully crafted editorial design?