Web brand styleWhether you are you’re a milliner, sommelier, songwriter or nutritionist your website should promote you and what you do best and turn random visitors into loyal customers.

Combined with a visual identity your online presence is a powerful tool to show your uniqueness, communicate what you offer and attract your dream customer.

Your core purpose

To get your online presence aligned with your core values I want to learn about you and your biz, your expertise and your purpose. I need to know what you want people to know, think and do when they arrive on your site. What do you want to tell them? And how do you want to sell to them?

With that knowledge I will pull everything into visual poetry that shows the uniqueness of you on a clean and consistent website.

Style, design and web development package


I will create a visual style that supports your online presence and design a web in complete alignment. As the final step we bring it all to life with web development by a true lover of wordpress and coding.

The web style, design development package includes:

Web style guide

  • Typography
  • Color palette
  • Imagery
  • Spacing
  • Iconography

Web design

  • Site structure & content planning
  • Layout and grids, up to four templates
  • Image processing
  • Forms, buttons, menus
  • Newsletter or social media kit

Web development

  • Bespoke theme
  • Custom content pages
  • Responsive optimization
  • Blog set up
  • Social media integration

Investment: starting at $5,500

 

Chat

Curious to know more?

Let’s start with a discovery call on Skype to discuss where you’re at with your brand and web, what you would love to happen and when. You can ask me any questions you have and get an introduction to how the work flows.

Jump over to my scheduler – and pick a time that suits you.

If you are into processes scroll down and you will find an overview on how I do things.

 

Undivided attention

When you book a design project with me I will ask you to do do some focused work ahead of the project start. Your homework is the foundation of my work to bring out the uniqueness of your brand. Everything I need to know will be laid out in a workbook – so no worries – I will guide you through the process.

Design and function

More than good design

No one would be happier than me if creating a website was just about cool design – wow, I would have a blast creating killer cool and stunning designs. But it’s about so much more.

The steps to go from zero to launch includes planning, structure, content creation, design, development and keeping functionality  on all platforms central. That’s why it’s good to have some focus on web strategy before we start with the design work.

Thinking through and having a clear idea of what content you want and how you want it structured is an essential part of your web site. When you book a web design project with me I will ask you to do do some focused work ahead of the project start.

Your homework is the foundation of my work to show the uniqueness of you on you web site. Everything I need to know will be laid out in a workbook – so no worries – I will guide you through the process.

 

The workflow

Startup

Booking & Startup

In our start-up chat, we’ll go through your project, timeline and pricing so that we make sure we are on the same page.

Once we’ve agreed to work together, details are finalized and I will send you a no fuss proposal with all details.

You sign the proposal and pay the deposit and we can get started.

Strategy

Strategy

We work together to create a sitemap, map out content and global elements and set dates and deadlines for the process.

I will also ask you to put together a mood board on a private Pinterest board to get an idea of the style and aesthetics that you think would represent your brand.

exploration-purple

Exploration

To do create great work I need to pick your brain and get an idea of your taste, expectations and some in-depth knowledge of you.

You’ll receive a workbook that will help me to bring out the essence of your brand. Your homework is the foundation of my work and plays an important role in the final result.

Vision boardVision board

I create a vision board by pulling together a balanced mix of aesthetics based on our chats, the workbook and your visual identity.

The vision board represent the tone and theme of your new website.

Once this is approved by you, we take the next step in the design process.


Brand Style Guide

Web Style Guide

The vision board and your visual identity serves as the foundation for your web style and the guide to the key elements for your web –  web typography, color palette, imagery, spacing and graphics.


Web site

Web design

Using the strategy, sitemap and web style guide I design one concept for an about page and blog page. Once the concept is approved, I design 3 more templates.

You provide honest, detailed feedback and requests revision, max 2 rounds, until we have a finalized web design that truly reflects you.


Development

Development

We use the templates to create a responsive, mobile-friendly website on Squarespace or a custom WordPress theme.

Minor adjustment and updates takes place before you have a beta site, ready for content to be added.

We both test the site to ensure there are no bugs or errors.


Content

Content

Time for you to add content, copy and images, and style it in the beta site. Existing content from former website or blog will be imported. I will support you and answer questions about formatting.

Do your homework and have your content finalized long before this step. Adding content always takes much longer than you expect so plan for it.


Newletter

Newletter & social media kit

Based on the the web style guide I create one responsive MailChimp template or a social media kit.

After a a maximum of one round of revisions I will provide you with the necessary files for digital distribution


Ready to launch

Ready to launch

It’s time to wrap up any loose ends and launch your web into the world.

I’ll deliver your brand package, social media kit and newletter template and every other elements we agreed upon when your final payment has been made.

You now have everything you need to release your new look and web to the world!

Investment: starting at $5.500

Ready to book?

Let’s start with a discovery call on Skype to discuss where you’re at with your brand, what you would love to happen and when. You can ask me any questions you have and get an introduction to how the work flows.

Jump over to my scheduler and pick a time that suits you.